Jerry Yudelson for February 9th

by mel starrs on February 10, 2008

in News

What caught my eye today, February 9th: The business case for green buildings 2008 – Building – Managed to miss this earlier – Jerry Yudelson makes the business case for sustainable buildings. A US slant with much reference to LEED.


Learn, zero, sell, people…

by Mel Starrs on April 26, 2006

in Psychology & Marketing

I’m unashamedly pinching my topic today from a great post over at Inhabitat last week on ‘The Next Big Thing in Green Building‘. Guest writer Jared summarises his finding from the Developing Green conference. His four key ideas were learn, zero, sell and people. What I love about this medium (the internet) is the realisation […]